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Trying to find low cost FTSE 100 shares to purchase? Listed here are three I believe traders ought to significantly think about.
WPP
A case will be made that WPP (LSE:WPP) is without doubt one of the Footsie’s greatest bargains primarily based on predicted earnings.
At 738p per share, it trades on a ahead price-to-earnings (P/E) ratio of 8.4 instances. That is primarily based on forecast earnings of 87.6p per share in 2025, representing a 1% improve on final 12 months’s anticipated earnings.
This isn’t to say that income are assured to rise this 12 months and past. As a supplier of promoting and advertising and marketing companies, its earnings are extremely delicate to broader financial circumstances. Promotional spending is without doubt one of the first issues firms slash when instances get powerful.
Nevertheless, WPP additionally has vital development potential over the long run as the worldwide financial system expands. That is due to its market-leading choices throughout the communications and promoting spectrum.
A powerful stability sheet offers it scope to develop income by means of additional acquisition exercise too. Its web debt-to-EBITDA ratio was an affordable 1.6 instances as of the midway level of 2024.
Vodafone
Share pickers looking for sturdy paper worth may also wish to analysis Vodafone (LSE:VOD) at the moment. The telecoms large appears to be like low cost primarily based on predicted earnings and dividends, however this isn’t all.
With a price-to-book (P/B) worth of under 1, at 0.8, its shares commerce at a reduction to the worth of the corporate’s belongings.
For 2025, Vodafone’s P/E ratio is 9.9 instances, primarily based on its present share worth of 68.3p. And its corresponding dividend yield is a cumbersome 6.9%.
I’m not stunned on one hand by Vodafone’s low cost valuation. It’s slashed the dividend in response to assist mend its stability sheet. And web debt stays excessive, at €31.8bn, fuelling market fears of additional dividend cuts down the road..
However I additionally assume Vodafone has vital long-term funding potential. Broadband and cell companies suppliers may revenue handsomely because the digital financial system quickly grows. And Vodafone’s enormous funding in 5G and fibre rollout may see it thrive on this panorama.
I additionally assume the corporate’s operations in fast-growing African nations may show extremely profitable.
F&C Funding Belief
At £11.56 per share, the F&C Funding Belief (LSE:FCIT) has risen sharply in the beginning of 2025. But it nonetheless trades at a near-10% low cost to its web asset worth (NAV) per share of £12.85.
Like different funds and trusts, it offers traders an opportunity to unfold threat throughout a raft of firms (greater than 400) in all. Nevertheless, with a big weighting of US tech shares, it may very well be in for a bumpy trip within the close to time period.
Lower than glowing outcomes from the likes of Apple, Meta and Microsoft later this week may see the belief fall in worth. As well as, fears issues over Chinese language firm DeepSeek’s chatbot and its affect on the AI market might also push its worth down.
But I imagine these threats are baked into the belief’s low valuation. On stability, the tech market nonetheless appears to be like in fine condition for long-term development as our lives grow to be more and more digitalised. What’s extra, F&C Funding Belief’s diversification throughout many sectors helps to mitigate any tech-related stress.
