PROVIDENCIALES, Turks and Caicos Islands, Oct. 21, 2025 /PRNewswire/ — The 2025 MUSE Inventive and Design Awards, organized by the Worldwide Awards Affiliate (IAA), has formally introduced its Season 2 outcomes, marking the second chapter of this 12 months’s international competitors whereas celebrating this system’s tenth anniversary milestone. From greater than 13,000 submissions, this season’s winners embody innovation, craft, and affect throughout the artistic and design industries.
Informal Movies earned the Platinum and a couple of Gold distinctions for his or her collaborative model movie mission, delivered to life by their Hong Kong staff and delivered for KuCoin, a number one international crypto platform constructed on belief.
This honor underscores the ingenuity of the thought, the caliber of its execution, and the lasting resonance it holds inside its area. View the successful entry right here: https://museaward.com/winner-info.php?id=235823
Serving because the cornerstone of KuCoin’s refreshed model id, the award-winning movie captures the corporate’s core worth — “Belief First, Commerce Subsequent.” This guideline emphasizes that belief is the muse of all significant innovation, empowering customers to commerce confidently in a safe and clear surroundings.
By way of emotive storytelling, the movie portrays a father and son navigating the waves — a robust metaphor for navigating monetary selections with confidence and care. Rooted in empathy, the narrative connects with actual human experiences, displaying how belief, consistency, and reliability type the bedrock of each private relationships and monetary success. Because the KuCoin app emerges as a logo of economic steadiness, the story displays the corporate’s dedication: to be the crypto associate you’ll be able to belief.
Govt Producer and Inventive Director Thomas J Elliott from Informal Hong Kong had the next to say in regards to the win and what it means to the Informal staff: “We’re immensely honoured that our model movie for KuCoin has been acknowledged with a Platinum and two Gold Muse Inventive Awards. This mission was a daring artistic endeavour to translate the advanced, dynamic world of cryptocurrency right into a compelling human story about safety and alternative. To be celebrated at this degree by the MUSE Awards is a real testomony to the facility of collaborative storytelling and a shared imaginative and prescient with the KuCoin staff to push artistic boundaries.”
“At Informal Movies, we imagine probably the most highly effective model narratives are those who resonate on an emotional degree. This recognition is a superb validation of our staff’s dedication to craft and innovation. From the emotive narrative to the nuanced visuals and the performances of each our lead actors, each body was designed to construct belief and encourage confidence. These awards are a tribute to each artist and technician who poured their expertise into this mission, and we’re thrilled to share this second with our companions at KuCoin.”
BC Wong, CEO of KuCoin, commented: “Within the ever-evolving world of cryptocurrency, belief is the muse upon all significant innovation being constructed. With ‘Belief First, Commerce Subsequent,’ we’re reaffirming our dedication to delivering a platform the place customers can commerce with confidence. Partnering with Informal Movies on the model movie has allowed us to speak this message authentically via highly effective storytelling, and we’re happy with this MUSE Awards recognition that highlights our shared dedication to constructing lasting belief within the crypto area.”
With Season 2, the MUSE Inventive and Design Awards not solely builds on its momentum but in addition expands the stage for artistic and design excellence, providing a platform the place each famend names and rising voices discover equal footing. This chapter highlights how in the present day’s work continues to set new requirements, whereas shaping a legacy that conjures up future generations.
Grand Jury Panel
The jury, consisting of over 100 distinguished professionals from 30 nations, introduced collectively various experience to make sure a good and thorough evaluation of the entries. All evaluations have been carried out below a blind judging system, making certain equity and impartiality. Esteemed jurors included Jeremy Smith, Design Director and Lecturer at Irving Smith Architects; Florian Seidl, Design Supervisor at Lavazza; Xiyao Wang, Affiliate Principal at KOHN PEDERSEN FOX ASSOCIATES PC; Tiago Russo, CEO & Founding father of Craft Design; Edward Cheung, Inventive Director of Dentsu Inventive; Fizza Shah, Govt Inventive Director of Gray Pakistan; Min Lu, Advertising Supervisor at Meta; Ahmed Alsagheer, Movement Designer/Artwork Director at Asharq Enterprise with Bloomberg; amongst others.
Participation of Worldwide Manufacturers
This season welcomed entries from celebrated manufacturers and businesses comparable to Architectural Design & Analysis Institute of Tsinghua College Co., LTD., LWK+PARTNERS, Changan Mazda Car. Co., Ltd., MGM Grand Paradise, Geely Auto cellular Holding (Shanghai) Co., Ltd, Nara Dorneles Arquitetura, MINISO, MUJI, Hearth With out Smoke, SearchDigital, Hilton, Pure Perfection GmbH, Ragdoll, Warners Bros. Discovery – Brave Studios, Stage3 Company, Northwell Well being, and ROSHN Group. Notable consumer initiatives featured work for The Customary Lodges / Invictus Developments, Moscow Aviation Institute (MAI)., Colgate-Palmolive, Lacoste, Funcom, L’ORÉAL Deutschland GmbH, DHL Categorical, Toyota USA, The Coca-Cola Co. (Sprite), and JBL, highlighting MUSE’s position as a stage for initiatives that resonate worldwide.
To view the total checklist of 2025 Season 2 MUSE winners, please go to museaward.com or design.museaward.com.
“Congratulations to all of the winners this season,” mentioned Thomas Brandt, spokesperson of IAA. “As we commemorate a decade of the MUSE Awards, these achievements stand as proof of the dedication and brilliance that proceed to encourage industries and audiences worldwide. Every successful entry is greater than distinctive work—it’s a part of the continuing dialogue that defines creativity and design in the present day.”
About KuCoin
Based in 2017, KuCoin is a number one international crypto platform constructed on belief, serving over 40 million customers throughout 200+ nations and areas. With established recognition for its reliability, the platform leverages cutting-edge blockchain know-how, sturdy liquidity options, and superior person account protections to ship a safe buying and selling surroundings. KuCoin gives entry to 1,000+ digital belongings and options together with Web3 pockets, Spot and Futures buying and selling, institutional companies, and funds. Acknowledged by Forbes as one of many “Finest Crypto Apps & Exchanges” and a “High 50 International Unicorn” by Hurun, KuCoin holds SOC 2 Sort II and ISO 27001:2022 certifications and is dedicated to safety, compliance, and innovation below the management of CEO BC Wong.
Study extra: https://www.kucoin.com/
About Informal
Informal specialises in video content material for enterprise.
For over twenty years, we have now helped Fortune 500 firms:
- Improve model consciousness and enchantment
- Entice and retain the most effective candidates
- Clarify advanced services and products
- Prepare and develop their employees
Informal are video consultants; professional filmmakers fluent within the language of company communications. Our confirmed potential to realize enterprise goals with video is what makes us particular. Our inside staff use their huge expertise to assist our purchasers maximise the probabilities of video. We do it higher than anybody else.
We’re versatile and surprisingly helpful, priding ourselves on our consumer service. We match our processes to the distinctive necessities of our purchasers, delivering excellent outcomes via efficient, environment friendly and remarkably gratifying partnerships.
Informal. Making video. Around the world. Around the clock.
Study extra: https://www.casualfilms.com
About MUSE Inventive and Design Awards
The MUSE Inventive and Design Awards have a good time excellence in creativity and design throughout various industries. MUSE honors progressive initiatives that push boundaries, set new requirements, and encourage audiences worldwide. By offering a world platform, the MUSE Awards acknowledge distinctive expertise and groundbreaking concepts that form the way forward for creativity and design.
About Worldwide Awards Affiliate (IAA)
Established in 2015, the Worldwide Awards Affiliate (IAA) is a world group devoted to recognizing skilled excellence and excellent achievements in varied industries. Because the organizer of a variety of prestigious award packages such because the MUSE Inventive Awards, MUSE Design Awards, Vega Digital Awards, NYX Awards, NYX Sport Awards, TITAN Enterprise Awards, TITAN Innovation Awards, TITAN Property Awards, London Design Awards, NY Product Design Awards, French Design Awards, Noble Enterprise Awards and lots of extra, IAA goals to honor, promote, and encourage skilled excellence, from {industry} to {industry}, internationally and domestically, via award platforms which might be industry-appropriate.
Web site: museaward.com / design.museaward.com
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